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December 2015

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Performance Racing Industry Trade Show 2015

Racing industry professionals from across the U.S. and 70 countries will gather in Indianapolis this December for the Performance Racing Industry Trade Show (PRI 2015). It will be held at the Indiana Convention Center with exhibits of new racing products, motorsports engineering solutions, machining equipment and more.

Approximately 1,200 racing companies will exhibit in PRI 2015, which takes place December 10-12, 2015. The show provides racing retailers, race engine builders, professional race teams, WDs, motorsports engineers and more the opportunity to preview virtually all the new racing technology becoming available for the next racing season. Racing entrepreneurs can meet face to face with suppliers, make purchase decisions and have the new products in stock for the start of racing in 2016.

New for PRI 2015

New for 2015, the legacy of great racing at Indianapolis Motor Speedway will be on display at the Performance Racing Industry Trade Show. Courtesy of the facility's Hall of Fame Museum, located on the grounds of the Speedway, PRI will host an exhibit of six cars that were raced in the Indy 500 over past decades, providing a dramatic perspective on the evolution of the Indy car in design and engineering.

The museum will also display historic Indy car motors, and the Borg-Warner Trophy will make a one-day appearance on the first day of PRI 2015.

Participants in PRI 2015 can purchase tickets for the exclusive Day At The Speedway, which takes place on Wednesday, December 9, and includes a bus tour of the IMS grounds, admission to the museum and lunch at the Brickyard Crossing.

The UK-based Motorsport Industry Association (MIA) will host an all-new International Business Sales and Trade Workshop, scheduled for Wednesday, December 9. The workshop is designed to introduce business professionals who wish to learn more about international commerce to one another, using case studies and real-world examples to support the knowledge that is required to succeed overseas. Attendees will hear firsthand from major industry representatives about the opportunities and challenges of international trade.

This event is free to attend for those who are interested in expanding their current customer base into overseas markets. It takes place from 10 AM to 2 PM in Room 211 of the ICC. Among its featured speakers will be Chris Aylett, CEO of the MIA.

Traditional Favorites

The great heritage of the Grand Opening Breakfast at the PRI Show continues in 2015, as NASCAR Sprint Cup driver Brad Keselowski joins MAVTV's Dave Despain on stage to share his colorful racing stories. 

Taking place Thursday morning, December 10, the Breakfast serves as the exciting kickoff event for the main attraction—the PRI Trade Show. 

On stage, Despain is featured in a talk show setting called "Good Morning, PRI." He will interview Keselowski before an industry audience of approximately 3,000 racing professionals.

The Grand Opening Breakfast begins at 8 AM, with doors set to open at 7 AM, and includes a complimentary breakfast served in the Sagamore Ballroom of the Indiana Convention Center.

At the end of the first day of exhibits at the PRI Show, on Thursday, December 10, PRI hosts its annual Happy Hour in the Lucas Oil Stadium concourse. Attendees and exhibitors with PRI credentials are invited to attend this complimentary event and enjoy the racing camaraderie along with cold beverages and hot appetizers.

Racing Business Seminars

Each year, PRI hosts an array of business management seminars, three on Friday morning and three on Saturday morning, December 11 and 12, each from 8-9 AM before the Trade Show doors open.

Headlining Friday's program will be "Powering Performance: Pat Musi Racing Engines" presented by Pat and Lizzy Musi and moderated by PRI Editor Dan Schechner. This sit-down interview-style presentation will showcase Pat Musi and his daughter Lizzy, a record-breaking drag racer and President of Musi Enterprises in Mooresville, NC. Attendees will hear them discuss the business, how it has evolved over the years, how it has been so successful, how it has addressed different challenges, how it is positioned for the future and much more.

Also on the agenda for Friday is a pair of seminars covering two of the hottest topics in small business management today. "Social Media in Record Time" will feature Erin Bemis of Constant Contact delivering time-saving tips for managing social media; simple ways to find usable, relevant content for posts; how to integrate social media into sales promotions and events; best practices, business builders and more.

Columnist, author and small business owner Gene Marks will touch on some of the most important employee-related issues in today's companies, and explain how an organization can find the best people and keep them happy for the long term. His seminar is titled "The Next Two Years: Your People.”

Leading Saturday's lineup will be a special presentation by world-class racer, broadcaster, entrepreneur, speaker and author Derek Daly, who provides invaluable information for drivers and parents on how to position themselves for success in motorsports, from stock cars to midgets, sports cars to formula cars. "Derek Daly Academy: The Complete Champion Seminar... What If It's You?" will be suited for parents of young, up-and-coming racers looking to learn the ins and outs of the industry.

Also listed among Saturday's seminars is "Opportunities in Land Speed Racing," a panel discussion featuring four of the sport's true insiders on the state of land speed racing, business opportunities for racing professionals, how to get involved in the sport and much more. Expert panelists include Dennis Sullivan of the Utah Salt Flats Racing Association, "LandSpeed" Louise Ann Noeth of Land Speed Productions, Steve Watt of Maxwell Industries and the Speed Demon, and Stuart Gosswein of Save the Salt and SEMA.

Finally, in "EricTheCarGuy's YouTube Experience And How It Can Benefit Performance Automotive Businesses," ASE certified master technician Eric Cook (aka EricTheCarGuy) will explain how he became a YouTube phenomenon, his successful strategies and techniques and how racing entrepreneurs can effectively use video to work for their businesses.

For more information contact:

Performance Racing Industry (PRI)

31706 South Coast Highway

Laguna Beach, CA 92651

949-499-5413

mail@performanceracing.com

www.performanceracing.com

www.pri2015.com

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